Designer and developer Doney den Ouden has today released a brand new take on the task of managing contacts through iOS. The goal of the app, called Cardbox, is to remove a lot of the painstaking details of contact management by reimagining the address book as a social network.

On the surface, Cardbox for iOS features a gorgeous and intuitive interface. You can create groups to manage contacts between family, work, friends, and more. Through the profile view, you can easily access things like Instagram profiles, email, addresses, and more.

The central idea of Cardbox is that you only have to manage the contact information on your own contact card. To find other people in the Cardbox app, you can look them up by their name, link, or by Nearby if they are physically near you.

All of the contacts information in the Cardbox iOS app also syncs to the system Contacts app on your iPhone. As other people update their information, those changes are synced:

You can also share difference versions of your contact card with different people. For instance, if you only want to share your work email address and phone number with a person, you can share a card that removes your personal details.

In the age of data privacy concerns, Cardbox puts protecting your information above all. Essentially, you can access much of the information you might typically rely on Facebook for, through Cardbox instead:

Cardbox is a free download on the App Store. If you want to connect to more than 100 people through the app, there’s an in-app subscription option starting at $1.99 per month.

Privacy is one of our core values at Cardbox. When you entrust us with your data, we handle it carefully and with respect. Unlike most social networks, we don’t analyze nor sell your personal data; in fact, we want as little of it as possible. It’s not our business model, and we actually think it’s unethical.